OptiHedge
Brand Guidelines — Version 1.0 · April 2026
Logo
The OptiHedge logo consists of the icon (a filled circle with an inner ring) and the wordmark. Always use the approved files — never recreate the logo manually.
Primary (dark background)
Reversed (light background)
Clear Space
Always maintain a minimum clear space around the logo equal to the height of the letter "O" in the wordmark. Never place text, graphics, or other logos within this zone.
Colour Palette
Primary Purple#6929c4
hsl(263, 70%, 50%)
Purple Light#8b5cf6
Hover / accent
Background Dark#0a0914
App background
Card Dark#13111f
Card / panel bg
Bullish Green#03d58f
Positive / up
Bearish Red#ff5050
Negative / down
Actual Orange#f97316
Historical prices
Forecast Purple#6d5dfc
Mean forecast line
Typography
OptiHedge uses Inter exclusively across all brand materials and the platform UI. Weights: 400 (regular), 500 (medium), 600 (semibold), 700 (bold), 800 (extrabold).
Display / Hero
AI-Powered
Forecasting
Inter 800 · 36px · -0.5px tracking
Heading
Stock Report Card
Inter 700 · 22px
Body
Every prediction is scored publicly after the session closes.
Inter 400 · 15px · 1.7 line-height
Logo Usage — Do
- Use the white logo on dark/purple backgrounds.
- Use the dark logo on light/white backgrounds.
- Maintain the minimum clear space at all times.
- Use the icon-only version for app icons, favicons, and small contexts (<32px).
- Scale the logo proportionally.
Logo Usage — Don't
- Don't change the logo colours outside the approved palette.
- Don't stretch, skew, or distort the logo.
- Don't add drop shadows, outlines, or effects.
- Don't place the logo on a busy photo or low-contrast background.
- Don't recreate or retype the wordmark in a different font.
- Don't use the logo at sizes smaller than 24px tall.
Questions
For press use, co-marketing, or brand questions contact press@optihedge.ai
